MayasMom being integrated by BabyCenter
Minti launched in Mar 2006 as the world’s first true Web 2.0 “social network for parents”, and close on it’s heels Maya’s Mom launched in Apr 2006. Since that time a raft of other parenting focused sites have joined the race, however Minti and Maya’s Mom continue to lead the pack with their innovation.
What many people may not be aware of, is the fact that Maya’s Mom was acquired by BabyCenter (a Johnson & Johnson company) in Aug 2007 for a reported $7 million. Here is a blog post by Ann the Founder of Maya’s Mom announcing the acquisition. The acquisition was a great decision on BabyCenter’s part, as they could see the value of the platform that they would be able to roll out across their large network of parenting sites worldwide.
BabyCenter and Maya’s Mom got to work integrating the technology platform, and in July 2008 announced that they had just launched a “BabyCenter community“. It is my understanding that Maya’s Mom will continue to run as a stand alone community, and Baby Center will continue to integrate the technology into it’s other parenting websites worldwide.
Congratulations to Maya’s Mom and also Baby Center, we will watch your progress with much interest.
Contributor: Clay Cook
